To start, you can't apply rules on the first column of the dataview. In other words, you cannot set the rule's target path to the dataview's first column. The first column acts as a unique identifier for the row.
However, there's a workaround available. You can establish a 'path alias' that points to the '@rowname'. By doing so, you create a reference that can be used in your rule logic. You would then define a variable based on this alias and employ the compute engine to determine whether the variable contains the term 'xyz'. This comparison can be done using the 'like' method.
Please refer to this related Documentation:
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